WordPress Developer / Creative Designer

4d4 days ago

Fulcrum Digital

Pune, IN · Contract · INR 800,000 – INR 1,500,000

RemoteDevelopers

About this role

We are seeking a dynamic and detail-oriented contractor with a hybrid skill set in WordPress development, wireframing, and creative design. This individual will manage and update our website, improve UX/UI flows, create visual content, and support ongoing marketing and campaign needs. The role reports to the Digital Marketing Lead.

Maintain and update the WordPress website ensuring optimal performance, responsiveness, and SEO compatibility. Create and execute wireframes and prototypes for new pages, microsites, and landing pages. Design creative assets including banners, social media posts, emailers, and infographics.

Collaborate with Marketing and Content teams to translate briefs into visually engaging, conversion-oriented designs. Participate in weekly check-ins and align work with content, design, and campaign calendars. Build engaging digital experiences that drive brand visibility, user engagement, and lead generation.

Work comfortably in a fast-paced B2B marketing environment, managing multiple web and design requests with quick turnaround. Stay up to date on design trends, WordPress updates, and user experience best practices. Take ownership of deliverables in cross-functional teams.

Requirements

Proven expertise in WordPress development, including custom themes, plugins, and performance optimization
Ability to translate wireframes into responsive, functional, and visually engaging web pages using tools like Miro, Figma, Adobe XD
Knowledge of HTML, CSS, JavaScript (basic to intermediate)
Perform ongoing website maintenance, including SEO updates, technical SEO improvements, and resolving bugs or broken links
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar design tools
Ability to manage multiple web and design requests in parallel, with quick turnaround
3–5 years of relevant experience in WordPress development and creative design (agency or B2B brand experience preferred)
Demonstrated portfolio of website and design projects

Responsibilities

Maintain and update the company’s WordPress website, ensuring optimal performance, responsiveness, and SEO compatibility
Create and execute wireframes and prototypes for new pages, microsites, and campaign-specific landing pages
Design creative assets for digital marketing including banners, social media posts, emailers, and infographics
Collaborate with content and marketing teams to translate briefs into visually engaging, conversion-oriented designs
Optimize visual and code elements to enhance page load speed and mobile responsiveness
Support ongoing campaign and event design needs, including webpage creation, collateral design, and brand assets
Ensure design consistency and brand alignment across all digital materials
Participate in weekly check-ins and stay up to date on design trends, WordPress updates, and user experience best practices